From Chanel to Thebe Magugu and Tongoro, let's explore why fashion brands that invest in African art, craft, supply chain and cultural infrastructure compound authenticity and long-term brand equity.
Tag: Chanel
SUMMER RENDEZVOUZ SERIES: VISITING THE WORLD’S LUXURY PERFUME CAPITAL, GRASSE
A trip to the French Riviera cannot be complete without visiting Grasse. As someone who grew up obsessed with scents, I had been dreaming of visiting the world's perfume capital for years. I spent years admiring my mother's coveted collection of perfumes... Chanel No. 5, Elizabeth Arden and Lancôme. Over a few glasses of Minuty …
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BREAKFAST AT TIFFANY’S: 3 LUXURY DESIGNER CAFÉS & RESTAURANTS TO VISIT IN 2024
Photo: Breakfast at Tiffany's Trailer - Wikipedia Diamonds for breakfast in true Holly Golightly style are now possible with the rise of the luxury designer cafés worldwide. Luxury brands have identified the need to diversify their brand building and experiential marketing activities by investing in the hospitality industry and partnering with Michelin-starred chefs in the launching …
Continue reading BREAKFAST AT TIFFANY’S: 3 LUXURY DESIGNER CAFÉS & RESTAURANTS TO VISIT IN 2024
KING GINA 